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One Direction Is Launching Perfume; Kate Middleton Plays Hockey In Heels

Fashion Cheat Sheet
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One Direction’s Perfume: If you’ve always felt the desire to smell like five English teenaged boys, then you’re in luck—boy band One Direction is launching a line of perfume. No word on what it will be called yet, but the perfume, launching next fall, is intended to rival Justin Bieber’s scents “Someday” and “Girlfriend.” That is, if One Direction’s finicky target audience still finds them cool twelve months from now. [WWD]

The Designer’s Modern Role: As rumors swirl of Alexander Wang’s appointment at Balenciaga, the International Herald Tribune’s Suzy Menkes has written a timely opinion piece that discusses how, “the overall message for this new millennium is: The creator is for now, the brand is forever.” The article, titled, Dirty Pretty Things, dissects the fashion industry’s treatment of designers—“Designers today are no longer the heart and soul of their brands. They have become chattels to be hired and fired,” she writes, citing the pressures of today’s evolving culture for fashion commercialism as the culprit. [IHT]

Kate Plays Hockey in Heels: Call it a princess’s version of athleticism. Today Kate Middleton visited her alma matter, St. Andrews Preparatory School, and helped open the its new Astroturf field by playing hockey in a pair of conservative black heels. [HuffPo Style]

Lara Stone’s ‘Normal’ Baby: Making one small step for celebrity children worldwide, Lara Stone’s husband, David Walliams, has vowed that the couple will give their new baby a “normal name.” Walliams went on UK television, saying, “It’s a bit of a curse if you’re called Apple or Peaches or something like that. I think we’re just going to go with a normal name.” [Vogue UK]

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