Tech

Apple Wants Beats So It Can Control You

Owning The Flow

Apple’s move to acquire Beats Electronics shows that access to the consumer drives profits, while artistry in the recording studio gets commoditized.

Ted Gioia
Ted Gioia
articles/2014/05/12/apple-is-buying-beats-to-control-you/140511-gioia-apple-beats-tease_avhukp
The Daily Beast
Ted Gioia

Ted Gioia

tedgioia

tedgioia@hotmail.com

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