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Facebook Ads and Mark Zuckerberg’s Strategy

Despite what's wrong with The Social Network, The Daily Beast’s David Kirkpatrick, author of The Facebook Effect: The Inside Story of the Company That Is Connecting the World, says it's clear that from the beginning, Facebook founder Mark Zuckerberg wanted to protect users and focus on a transparent long-term strategy.

articles/2010/10/12/facebook-ads-and-mark-zuckerbergs-strategy/kirkpatrick-zuckerberg_buifcc
Facebook CEO Mark Zuckerberg smiles during a product announcement at Facebook headquarters in Palo Alto, California on October 5, 2010. (Photo: Paul Sakuma / AP Photo)

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