Entertainment

How Pokémon Sleep Monetizes Your Unconscious Mind

GOTTA CATCH Z’S

Here’s what I learned while taking a test drive of Pokémon’s new gamified sleep-tracking app.

Allegra Frank
Allegra Frank 

Deputy Entertainment Editor

An illustration including photos of the Pokémon Snorlax and Sleeping iconography.
Photo Illustration by Kelly Caminero / The Daily Beast / Getty
Allegra Frank

Allegra Frank

Deputy Entertainment Editor

LegsFrank

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