‘Madame Web’ Is One Huge, Terrible Pepsi Commercial. Why?

PRODUCT PLACEMENT

The soda company clearly cut a fat check to producers of the maligned film, and it shows. It also—and this is a high bar—just may be the silliest aspect of the movie.

Photo illustration of Dakota Johnson from the Madame Web press tour in front of a retro Pepsi ad with spiderwebs in the background
Photo Illustration by Elizabeth Brockway/The Daily Beast/Getty

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