Sabrina Carpenter reached more voters than any other artist this year through the non-profit organization HeadCount, according to Variety. On the singer’s “Short n’ Sweet” tour, she used mailers, giveaways, and sweepstakes to connect her fans to voter information, ultimately helping 263,087 people check their registration or polling location and registering 35,814 new voters. The “Espresso” singer’s stats broke Ariana Grande’s 2019 record for voter engagement through the platform by nearly double, after Grande partnered with HeadCount on her “Sweetener World Tour.” HeadCount has reached 300,000 voters by partnering with musicians like Carpenter, Grande, Harry Styles, Billie Eilish, and more, according to a press release reviewed by Variety. Most of those reached have been Gen Z and millennial potential voters. The news comes after Taylor Swift made an impact in the 2024 election with her Instagram post endorsing Kamala Harris and directing fans to vote.gov, which nearly 350,000 people visited from her unique URL by the following day.
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