Archive

The Ads of NY Life Insurance

The Ads of NY Life Insurance

Ad Age’s Abbey Klaassen, chats with New York Life Insurance Co.’s Senior VP, Liz McCarthy, to discuss how New York Life’s ad campaigns have maintained their engaging storytelling while recognizing and adjusting their creative message to reflect the cultural changes throughout the decades.

videos/2012/03/16/mad-men-new-york-life-insurance/mad-men-new-york-life-insurance-image_da2jzo