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HOMEPAGE
Tech
How Effective Are Anti-Smoking Ads?
Basic Math
Joel Keller recently ranted about ‘inefficient’ anti-smoking ad campaigns. Here’s what he gets wrong about the bottom line.
Andrew Gelman
Kaiser Fung
Published
Nov. 23 2015
1:00AM EST
Jason Lee / Reuters
Andrew Gelman
StatModeling
Kaiser Fung
junkcharts
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